Think about how low cost competition has dramatically changed how we work, live and think.

It is now common for many professionals to work thousands of miles away from home because of low cost airfare. We have seen doctors from eastern Europe holding part time jobs in the UK to fill the gap.

Walmart's low prices have allowed millions to buy products that would otherwise be out of reach.

Low prices have forced companies to rethink how they provide services. Forced optimization which could lead to huge new markets. How have you jumped on this bandwagon?