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Qualcomm

Bluetooth LE is the future of customer service

technologyEdward Kiledjian
Creative Commons Image - Flickr User Sean MacEntee

Creative Commons Image - Flickr User Sean MacEntee

When most of us think of the upcoming Bluetooth Low Energy retail revolution, we immediately think of Apple's iBeacon technology. why? Apple was the first to launch this tech at its annual WWDC conference. It will be deploying about 20 per store in its 250 stores. 170-200 million iDevices with IOS 7 currently are potential iBeacons. Companies, like Estimote (link) have already launched commercial Bluetooth LE devices compatible with iBeacons.

This doesn't mean Apple is the only game in town. Mobile heavyweight Qualcomm will be launching its own Bluetooth LE location aware service products (series 20 indoor beacons costing $5 with volume).

Qualcomm's beacon technology is IOS and Android compatible, which is a good thing for consumers.

This technology will allow retailers to track consumers (privacy safeguard are expected to be in both IOS and Android implementation) and deliver personalized offers based on the incredible signals retailers collect.

 

Which processor will the Samsung Galaxy SIV have

technologyEdward Kiledjian

Now that the Samsung Galaxy SIV launch is behind us, many are wondering which version (processor) will come to North America. If you were hoping to bathe in the warmth of the Samsung Exynos 5 octa then you will be really disappointed.

The quad-core processor that will power the North American Samsung Galaxy SIV is fast but many are disappointed. There are many reasons why Samsung may have chosen to use the Qualcomm  Snapdragon 600 which may include North American LTE built the chip, good battery usage, good thermal design, etc.

AnTutu benchmarks show the that the new Samsung Galaxy SIV is about 30% faster than the older Samsung Galaxy SIII. The quad-core will run at 1.9Ghz which is 200Mhz faster than the HTC One and 300Mhz faster than the Exynos 5 octa (powering the offshore versions).